Investor Relations

  Investor Relations Menu

UDR Releases Apartment Search Application for iPad

Company Release - 6/30/2010 4:05 PM ET

New application expands the company’s industry leading mobile technology portfolio

DENVER--(BUSINESS WIRE)-- UDR, Inc. (NYSE: UDR), a leading multifamily real estate investment trust (REIT), today announced the availability of its apartment search application for the Apple iPad. Available as a free download from the Apple App Store, the new application allows users to take advantage of a variety of different functions designed to make finding a UDR apartment easy and more convenient.

Much like the company’s multiple smartphone “apartment-for-rent” search applications the iPad application provides users with the ability to:

  • Check real time apartment pricing
  • View a wide array of apartment photos, amenities and floor plans
  • View the availability of apartments for rent
  • Reserve and place on hold an apartment anytime and anyplace
  • View GPS mapping and driving directions to any UDR apartment community

UDR’s new app takes full advantage of the iPad’s large screen. For convenient navigation the left-side of the screen lists the locations where UDR operates properties while the right-side displays specific information about each apartment community.

"Our iPad apartment locator application isn't just about launching another apartment search application, it's about offering a superb user experience,” Steve Taraborelli, Vice President of Sales and Marketing for UDR. “We are excited to be able to offer such a comprehensive apartment search application for the iPad as it represents the next step in our continued commitment to offer our customers the latest mobile technologies.”

The launch of the iPad application expands the company’s already robust mobile services platform. UDR currently offers “apartment-for-rent” search applications for iPhone, Blackberry, Palm Pre and Google Android phones. The company’s commitment to providing customers with industry leading mobile technology has been recognized by the International Academy of Digital Arts & Sciences by honoring UDR with its coveted “Webby Awards” in 2007 and 2009.

About UDR, Inc.

UDR, Inc. (NYSE: UDR), an S&P 400 company, is a leading multifamily real estate investment trust with a demonstrated performance history of delivering superior and dependable returns by successfully managing, buying, selling, developing and redeveloping attractive real estate properties in targeted U.S. markets. As of March 31, 2010, UDR owned or had an ownership position in 51,320 apartment homes including 971 homes under development. For over 37 years, UDR has delivered long-term value to shareholders, the best standard of service to residents, and the highest quality experience for associates. Additional information can be found on the Company's website at www.udr.com.

Source: UDR, Inc.

Contact:

UDR, Inc.

H. Andrew Cantor, 720-283-66083

acantor@udr.com